Press Kit

Writing about oversteer48? Here’s everything you need to make sure you get our branding just right.

Need something else? Drop me a message at info@oversteer48.com

Logos

Here are the logos used to represent our brand. Please read the guidelines below so you know what’s what.

Download Logos

Wordmark

The logo you should used when writing about or referring to oversteer48 is the wordmark.

This comes in two colours schemes. The black text version should be used on white or very light backgrounds.

The white text version should be used on black or dark backgrounds.

The number 48 should always stay in the turquoise colour.

Social icon

Our social icon is used across our social media channels.

Almost all of our social media channels will use the white and turquoise text on the black background for the icons.

When writing about or referring to oversteer48 you must use the wordmark rather than the social icon.

Colour Palette

There’s a select few colours that make up our brand. Details on these are below.

Turquoise

  • Hex: 00FDEA
  • RGB: 0, 253, 254
  • CMYK: 99, 0, 7, 1

Dark Turquoise

  • Hex: 35BAB0
  • RGB: 53, 186, 176
  • CMYK: 52, 0, 4, 27

Pink

  • Hex: F16CE1
  • RGB: 241, 108, 225
  • CMYK: 0, 52, 6, 5

Dark Green Grey

  • Hex: 424F4B
  • RGB: 66, 79, 75
  • CMYK: 5, 0, 2, 69

Black

  • Hex: 000000
  • RGB: 0, 0, 0
  • CMYK: 0, 0, 0, 100

White

  • Hex: ffffff
  • RGB: 255, 255, 255
  • CMYK: 0, 0, 0, 0

Fonts

We just use two simple fonts across our whole website and brand imagery.

Trebuchet MS

Trebuchet MS is our brand voice typeface. It is used for headings and subheadings.

It is used in our black, white or turquoise colours.

aA bB cC dD eE fF gG hH iI jJ kK lL mM nN oO pP qQ rR sS tT uU vV wW xX yY zZ
1234567890
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Lato

Lato is our utility typeface. It is used for body copy.

It is used solely in black.

aA bB cC dD eE fF gG hH iI jJ kK lL mM nN oO pP qQ rR sS tT uU vV wW xX yY zZ
1234567890
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